Eco-Conscious Innovation

Innovation for a Greener Future

Quality Craftsmanship

Expertly Crafted with Care and Precision

Transparency and Integrity

Accountable to Customers and the Environment

Safety & Quality Questions

Everything you need to know about our safety standards and quality certifications

Our products are manufactured by trusted partners in China and are clearly labelled with their country of origin in accordance with applicable regulations.

We work with international brands and suppliers to bring thoughtfully designed, high-quality products to the Canadian market.

Yes. We prioritize safety in both material selection and production processes.

All materials are chosen to meet applicable non-toxicity and safety standards for pet products. We also apply processes such as high-temperature sterilization to help ensure cleanliness and safety.

As with all pet toys, we recommend supervised play and regular inspection.

Our products are manufactured in facilities that undergo independent third-party audits, including SMETA (Sedex Members Ethical Trade Audit).

These audits cover key areas such as labour standards, health and safety, environmental practices, and business ethics.

SEDEX is a globally recognized platform for responsible sourcing, and SMETA is one of the most widely used audit frameworks.

Facilities that are SMETA-audited are evaluated across labour practices, health and safety, environmental impact, and ethical business standards.

Our supply chain includes materials and partners aligned with internationally recognized standards such as the Global Recycled Standard (GRS), supporting traceability and responsible production.

We work with audited facilities and verified material sources to maintain quality and accountability.

Our Values

ECO-CONSCIOUS INNOVATION

At the heart of V-PET is a commitment to responsible innovation.

Every product is thoughtfully designed to minimize environmental impact while maximizing durability and safety — ensuring that every choice we make supports both pets and the planet.

QUALITY CRAFTMANSHIP

We believe pets deserve the very best.

That’s why we oversee every step of our soft toy manufacturing process — ensuring each toy isn’t just fun, but also built to last. Our dedication to quality allows us to create products that both pets and their owners can truly trust.

COMMUNITY AND COLLABORATION

At V-PET, we believe in the power of community — across our teams in the UK, China, and beyond. We cultivate a collaborative environment where ideas thrive and shared goals inspire progress, both within our organization and with our customers worldwide.

TRANSPARENCY AND INTEGRITY

We operate with transparency and integrity at every level of our business.

From sustainable sourcing to ethical manufacturing, we hold ourselves accountable to both our customers and the environment.

JOYFUL ENGAGEMENT

We create toys that spark joy — fostering happiness and playful moments between pets and their owners.

Our passion for play is woven into every product, helping to strengthen the bond between humans and their beloved companions.

GRS certification & Sedex member

At V-PET, we ensure the highest standards of ethical and sustainable production. As members of Sedex, we prioritize ethical practices, transparency, and responsible sourcing throughout our supply chain. Our GRS (Global Recycled Standard) certification highlights our commitment to using recycled materials; promoting sustainability and reducing out environmental impact.